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We integrate experience in the field of technological innovation with communication skills and management of complex projects in order to support our customers in the conception, design and implementation of communication projects and multimedia content both traditional and institutional characterised by a strong digital footprint.
Thanks to our experienced team we are able to create all types of content, such as:
- 2D videos;
- 3D video
- Motion graphics
- Animations
- 2D graphics
- 3D graphics
We create everything in-house, from concept study, creative ideas to production and post-production.
Within the Above The Line marketing strategy, our team of experts has developed expertise in the development of:
- Communication activities developed for use on TV, radio, newspapers and magazines;
- Billboards;
- E-mail marketing activities designed specifically for the target audience.
In the area of Below The Line (BTL) strategic communications, TXT has developed strong skills in the development of:
- Direct marketing activities (SMS, Newsletters, phone calls, etc...);
- PPC (Pay-Per-Click) advertising on Google AdWords or BingAds;
- Remarketing;
- Marketing Automation;
- In-Store marketing.
We create ad-hoc editorial plans and funnels for your company and your goals, we take care of content creation, maintenance and monitoring.
We study and implement the best strategies for your company, monitoring the results and helping to build a solid and active community.
We also create paid campaigns with the aim of increasing your results.
We optimise your search engine to ensure the most effective online indexing. We focus on organic search engine results in order to help you achieve a prominent position in the online ranking.
Through SEM activities and our Google ADS experts, we are able to select the right keywords to invest in.
Your website establishes your online presence. TXT designs has all the experience to create web-optimised graphics, which are always combined with a precise marketing strategy and creativity.
We take care of the study and design, always focusing on UI and UX logic.
To make our approach always more agile and at the service of the customer we use the methodology of fast-prototyping, thus ensuring the customer maximum control over the project and the ability to intervene promptly if necessary.
The quality of a user's experience significantly influences the level of trust that the user is able to develop in your company, which is why the experiential part and the study of the navigation path are essential parts of our work. The interface, in turn, will give the user a tool with which to perform these actions and for this reason it must be designed to be simple and intuitive.
Dedicated apps can strengthen customer engagement and appeal to the customer in a more efficient way. They can be developed & improved over time, allowing for constant incremented activities such as gamification allowing for in-depth consumer data collection. Thanks to TXT’s extensive know-how in software development we can create customised applications to suits your stakeholders needs, integrating gamification and ChatBot, allowing for a greater collection of data collection.
By integrating gaming tactics into your company’s process you will increase the brand image and break down resistance during Change Management Process. Thanks to gamification, your company will be able to train your employees and involve them in the organisation process.
Internally, gamification can provide:
- Better employee training & development
- Employee engagement
- Adaption to change
- Alignment with organisational goals
Immersive Experience
TXT provides its creative and technical expertise for the development of immersive and engaging experiences. By combining creative and technical competition with new technologies, our team is able to structure unique and unforgettable experiences. Capable of increasing brand awareness. the use of new technologies such as virtual reality or mixed reality can be a strategic asset of great relevance, both for internal communication (training, engagement) and for external communication or sales.
TXT researches and develops the best solutions that combine efficient design with an experiential component to revolutionise spaces within companies or shops.
Our skill lies in being able to combine the beauty of the aesthetic component of design with its functionality, without ever losing sight of the importance of experience. To amplify this further, we integrate new technologies into these spaces to make them memorable and unique.
By hosting dedicated events, you can engage and interact with your desired stakeholder on a more personal level, increasing customer engagement and interaction along with data collection.